Custom Photography as something "special"
Custom photography is more of a luxury than your entry level cookie cutter chain experience. Custom photography truly is not for everyone, it requires a level of commitment, investment in time and money, forethought and planning on the part of the subject/client and requires a larger time commitment for the photographer as well.
Clients who enjoy taking a more active role in the creation of their families’ memories have the desire to have portrait art that is truly personalized. These more discerning clients have been known to budget and allot time for a custom photography session. Many clients opt for it to be a once a year special experience, some opt to have custom photography sessions done to record their child's stages in life. Having said this, it is clear that custom photography is not in everyone’s budget, it is something that most families save for to splurge on from time to time to memorialize their children as they really are (not posed and primped in the cookie cutter studio setting).
There is a great deal of time involved in creating high end custom photography sessions for a client. The luxury of great service, better choices and a supberb end product. The result of all this are heirloom quality images. The time invested at the session is only a small portion of time involved in this process.
Custom photography has been likened to purchasing a fine vehicle. To get to point B from A let's face it, even a bus ride would suffice. If you want to luxuriate in a finely appointed vehicle, customizing your own experience by listening to smooth jazz while sitting in a climate controlled setting adjusted purely for your comfort in a body hugging leather interior, perhaps that Lexus you so desire is your cup of tea. Custom photography is much the same cup of tea. It is the Lexus of the photography world. It is where the intangibles make the experience truly wonderful and the images themselves make the investment of money and time truly worthwhile.
Custom photography can be broken down into even more levels. There are on location, studio, mixed studio/on location, specialty location and destination type photographers. The beauty of custom photography is in the choices and in the luxury of thoses options. The customized service level you are sure to experience will be amazing. The knowledge that your final images are the result of someone caring about those moments so much that they take extra time ensuring that the artwork you receive is good enough to stand by with their name on it. That level of quality and commitment is all but lost in the age of "mass produced," "mass marketed," corporate "everyone is a number". Custom photography is based on being unique to you. How great an experience would be, to be able to sit back and allow a photographer to do this highly custom work for images that you will most likely cherish for a lifetime?
Keep in mind more than anything that the Lexus will never appreciate in value the way your portraits will. The portrait art you become invested in from your custom photographer will no doubt increase in value and become more priceless as the years pass.
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This fabulously worded article is from the website link below , written by Marianne Drenth of Marmalade Photography ( USA ) and is definitely worth a read, whether you are a photographer, or looking for a photographer, it gives a great , realistic view , on what you , as a client can look for, and why - WHY - you would save your pretty pennies to choose someone like me over the likes of pixi foto...or one of the others who stick you on a backdrop and say 'smile' ..... ( trust me , there are alot !!) .... this is why i am more expensive - because we plan, we customise the shoot FOR YOU !!! i can vouch for alot of photographers , i am sure, when i say this - before the shoot, i plan , with an idea of what look we want to achieve ( because we have spoken of what you would like ) ..... , there is planning done on my part, and ofcourse the amount of brain activity on the day is unbelievable, i dont just stand around and take pretty pictures.......its all done with precision , and talent and ok, the odd fluke ...hehe............ and then the hours spent editing your images afterwards..... its not a 5 minute job........... that is why you choose someone like me, someone who makes it special to you and can capture photos of your special family moments, or the kids being themselves, and have spent the time to talk and play with them.............
i just felt completely inspired and got a good kick up the bum after reading this and other related articles........ and i felt it was worth sharing - pricing is such a hard thing for alot , if not all , photographers............ and if you as a photographer were second guessing yourself............ this article will help ! and if you are client reading this, then it will also help you aswell.............
On a side note- i have decided to wait until i have my studio up and finished, ( in a few months ) ....so i can have the M.O.M workshops here ...... i think it will definitely work out better that way, and people can then pay per person, and show up ...rather than trying to organise others to have it at their house ......... so WATCH THIS SPACE !! :)
ramble over , for now.................................
xx
s
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